BMW Newsletter - February 2010


BMW owners satisfy much more than an insatiable appetite for an incomparable driving experience. Our owners also satisfy their sense of responsibility for the entire planet. In fact, for the last five years, BMW has been recognized as the world's most sustainable automotive manufacturer.* Our guiding philosophy of BMW EfficientDynamics has led us to emission-reducing innovations such as Advanced Diesel, ActiveHybrid, and Hydrogen power. Living proof of this cutting-edge thinking is the BMW Vision EfficientDynamics concept vehicle, a testament to everything we stand for: exclusive technology that delivers uncompromised performance with stunning efficiency. Which is why BMW will remain the world's pre-eminent luxury automotive manufacturer now, and long into the future.
*BMW Group named most sustainable automobile company worldwide for five consecutive years according to the SAM Group's analysis of the Dow Jones Sustainability Index.

One small word sums up what makes a BMW ActiveHybrid different: AND. Economy AND sportiness. Minimum emissions AND maximum driving joy. With a near-perfect combination of electric motor and combustion engine, BMW ActiveHybrid vehicles are the only hybrids that blend remarkable efficiency with superior driving dynamics. The BMW ActiveHybrid X6 is the world's first Sport Activity Coupé with hybrid technology. Depending on driving conditions, its two-mode active transmission can operate exclusively on electrical power. The BMW ActiveHybrid 7 features an eight-speed automatic transmission that lowers fuel consumption and CO₂ emissions and exclusive technologies like Stationary Climate Control, which ensures electrical functions, such as interior temperature, are maintained even when the combustion engine is switched off.

Get a closer look at both vehicles this February 12 - 21 at the Canadian International AutoShow.

Learn more about the technologies behind BMW's ActiveHybrid vehicles.

Joy thinks outside the chocolate box.

Find amazing gift ideas this Valentine's Day with the BMW Lifestyle Collection.

Joy is discovering an entirely new species.

Learn more about the luxury, versatility, and sporty handling of the BMW 5 Series Gran Turismo.

Don't forget your driver's licence and passport.

Discover the most exclusive way to pick up your new BMW with European Delivery.

Don't change that channel.

Your driving pleasure is now your viewing pleasure, with exciting content on BMW TV.

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